How the SEO On Page help out to rank the website
How the SEO OnPage help out to rank the website?
SEO - Search Engine Optimization
Step By Step Process Of doing SEO:
- Business Analysis
- Keyword Analysis
- Web Position Analysis
- Competition Analysis
- On-page Optimization
- Off-page Optimization
- Server-Side Optimization
- Reporting And Review
On-page Optimization: on-page optimization is used to control the site to be optimized through the page coding.
NOTE: Before you doing on-page to your site first you have to do keyword analysis. based on your niche and finalize the best keywords for your site.
What You Have To do In On page:
- URL Optimization
- Title Optimization
- Meta Description
- Meta Keywords
- Meta Robots
- Xml Sitemap
- H1 Tag
- Content Optimization
- Image Optimization
- Anchor Linking
- Footer Optimization
Before Starting On page To Your Website Follow These Notes:
- Use Less JAVA Script In The Website
- Don’t Use Flash In The Website
- Website Should Be Responsive
- Website Should Be User-Friendly
URL Optimization:(File Name Optimization)
- Add focused keywords in the URL and there is no character limit but better to maintain Max 5 to 7 words worst case 10.
Title Optimization:
- Add Focused keyword in the title and Remember Title is the very important so better to Focus on title keywords
- And title character length should be the range of 60 to 70
Meta Description:
- Write a targeted keyword in the first line of the meta description. character length should be up to 160. Add Finalized keyword to Meta Description This will be help on Google Ranking.
Meta Robots:
- Through meta robots, we will give instructions to search engine crawlers whether to index the webpage or not and whether to pass link juice to other pages or not. in that meta robots we have four types those are
- Index.follow
- no index.follow
- index.nofollow
- noindex.nofollow
H1 Tag:
- Add Right Focused Keyword in the h1 tag
- H1 tag only use once on the webpage
- H2 TO H6 Tags can be repeated as many times you want
Content Optimization:
- Write the content by using keywords that are finalized by the keyword analysis.
- Highlight the important keyword by using italic and bold
- Keyword density should be 2%
Image Optimization:
- Add Focused Keyword in the Alt Attribute On the image
Anchor Linking:
- Add hyperlinks to the main keywords of the content and connect that links to the internal pages of the website
Footer Optimization:
- Write a short description of the company with important keywords
- Mention Full Address
- Email ID
- Phone Number
- Social Share Buttons
On page SEO is a brain power for your website to rank in google, you have to follow some techniques of on page seo which I'm going to share below. Keep reading.
- First you need to collect your all website pages for which you have to do on page seo.
- Now you have to research and analysis of keywords.
- Choose 3–4 keywords for your each website pages.
- Choose 1 keywords from out of 3–4 keywords group.
- One selected keyword you have to use in your website page title, description, image, H1>3, H2 and also on subheading.
- Don't forget to include your targeted keywords in your page image Alt. Mostly marketer do not give the credit for image Alt, you have to put right name of your image in Alt tag section.
- Before uploading image on your website you must need to optimize your image size because heavy images take a long time for loading.
- Now you have to add sitemap on your website, because sitemap is structur of your website pages using this technique Google crawler get easily information about all pages at the one place. According to Google Algorithm you must need to add this.
- Don't forget to implement robot.txt file on your website, robot txt file give the information about web page information.
- Now having included check schema is active on your website or not if not so you will have to add.
- Check your website speed, if not good try to boost your website speed because to rank slow website on Google it's hard.
- Add all social media sites pages button on your website so that your visitors can find out more about your business through social media.
- Keep short url of your each pages because Google give the good relevancy to short url.
- Don't use broken link on your website try to difine within a short url.
- One of the most factor of ranking in google that is content because as we know content is a king so your content must be unique, readable as well as long content add, must be over 500 content at each pages.
- Check your competitors website keywords, content, images, structures, ranking and try to do best job than your competitors then you can beat easily other wise it will be much more difficult for you. Don't copy all things copy guidelines and method and implement in your own website.
- If your website have old articles on your website then try to change.
- You will have to put your targeted keywords in first paragraph of content and do bold to keywords, in case Google crawler easily get about your targeted keywords.
- Don't forget to make high quality backlinks, don't foucs on a high number of backlinks focus on quality backlinks because 1 quality backlink is a equal to hundred backlinks.
- You can create high quality backlink by using off page seo technique.
What is Off Page SEO?
Off page is a online technique where we share about our website ior business information on various off page site through some techniques which I would like to share below.
- Article Submission
- Google Sites and bookmarks submission
- Guest posting
- Comment posting
- Pdf submission
- Documents submission
- Image sharing
- Video sharing
- Social Bookmarkings
- Classifieds listing